Our Story
Viva La Vida Imports was born from a simple dream: to build a business together that kept us connected to our Mexican roots. Back in 2016, we didn’t yet know what we would sell — only that we wanted to share something meaningful, something that felt like home.
We had only done one market before that — a small event where we didn’t sell a single thing, and where the items we offered weren’t even part of our culture. We were simply trying to find our place, experimenting, learning, hoping something would eventually make sense.
Then one day at Detroit’s Eastern Market, we sold a handmade clay vase… simple, imperfect, and full of soul. The moment it left our hands, something shifted. We looked at each other and instantly knew:
This is it. This is what we’re meant to do.
In that single moment, everything clicked. We realized that our path was meant to honor Mexican folk art — the hands that shape it, the traditions it protects, the stories it carries, and the communities it uplifts. That vase was our beginning. Eastern Market became our birthplace. And Mexico became our compass.